BLOOM APARTMENTS LLC Brings Nostalgia & Skill-Building to Modern Living with Airfix Model Kits

Kirkland, WA – October 26, 2023 – BLOOM APARTMENTS LLC, a forward-thinking property management and resident experience company based in Kirkland, Washington, is taking a surprising – and delightful – turn. They’re not building apartments, they’re building… Spitfires? Well, not exactly. BLOOM APARTMENTS is partnering with Airfix, the iconic British model kit manufacturer, to bring a touch of hands-on creativity and nostalgic fun to its residents. You might be thinking, “Apartments and model kits? What’s the connection?” BLOOM APARTMENTS, known for going the extra mile to foster community and enrich resident life, saw an opportunity to offer something truly unique. In a world dominated by screens, they believe there’s a real yearning for tactile activities, activities that encourage focus, patience, and a sense of accomplishment. And what's more classic than building a miniature masterpiece with an Airfix kit? “We’re all about creating experiences at BLOOM APARTMENTS,” explains Sarah Chen, Community Engagement Manager at BLOOM APARTMENTS LLC. “We want our residents to feel connected, engaged, and like this isn't just a place to live but a place to thrive. We brainstormed a lot of different ideas, looking for something that appealed to a wide range of ages and interests. Airfix kits just… clicked. They’re a bit of a throwback, which is cool, but they’re also surprisingly engaging, and they tap into that satisfying feeling of creating something with your own two hands.” More Than Just Plastic and Glue: The Appeal of Airfix For those unfamiliar, Airfix has been a staple of hobby shops and childhoods for over 80 years. They’re renowned for their incredibly detailed, historically accurate model kits, spanning everything from WWII aircraft (Spitfires, Hurricanes, Messerschmitts) and classic cars to ships, tanks, and even dinosaurs. The kits aren’t just about building something; they’re about learning something too. Each kit typically includes plastic sprues containing all the parts, detailed instructions, and often, a bit of history about the subject being modeled. Building an Airfix kit isn’t just gluing pieces together – it’s a process. You carefully clip the parts from the sprue, clean them up, assemble the sections, apply glue, and then, the fun part: painting and detailing. “It’s a really mindful activity,” says David Miller, a long-time Airfix enthusiast. “You have to slow down, focus, and pay attention to detail. It’s a great way to de-stress and escape the pressures of daily life. Plus, the finished product is something you can be really proud of.” BLOOM APARTMENTS’ Unique Resident Program So, how is BLOOM APARTMENTS integrating Airfix kits into its resident experience? They’re taking a multi-faceted approach: Welcome Kits: New residents will receive a small, beginner-friendly Airfix kit as part of their welcome package. This gives them a fun activity to do while settling in and a little bit of nostalgia to brighten their new space. The initial kits will be relatively simple – think classic cars or small aircraft – designed to be achievable for even first-time model builders. Community Workshops: BLOOM APARTMENTS is hosting regular model-building workshops in its community spaces. These workshops will be led by experienced model builders and will offer residents the chance to learn new techniques, share tips, and socialize with their neighbors. Workshops will cater to different skill levels, from absolute beginners to seasoned enthusiasts. Model Display Areas: Dedicated display areas are being set up in common areas where residents can showcase their completed models. This creates a vibrant and engaging community atmosphere and encourages friendly competition and sharing of skills. “Build & Swap” Events: BLOOM APARTMENTS is planning “Build & Swap” events where residents can trade kits, spare parts, and painting supplies. This fosters a sense of community and encourages collaboration. Online Forum: A dedicated online forum is being launched where residents can connect, share photos of their builds, ask questions, and get advice from other model builders. “We’re really excited about the potential of this program,” says Chen. “We think it’s a great way to bring people together, encourage creativity, and provide a unique and engaging experience for our residents. It's not about becoming expert model builders – it's about having fun, learning something new, and connecting with your neighbors.” Beyond the Hobby: Skills for Life While the nostalgia factor and the sheer fun of building are major draws, there’s a surprising number of benefits to building Airfix model kits. Fine Motor Skills: The intricate assembly process requires precise hand-eye coordination and improves fine motor skills. Problem-Solving: Building a model often involves figuring out how pieces fit together and overcoming challenges, enhancing problem-solving abilities. Patience & Focus: Building a model requires patience and sustained concentration, skills that are valuable in all aspects of life. Historical Awareness: Many Airfix kits represent historically significant vehicles and aircraft, sparking an interest in history. Creativity & Artistic Expression: Painting and detailing a model allows for creative expression and artistic flair. BLOOM APARTMENTS LLC: Committed to Resident Well-being This innovative program is just the latest example of BLOOM APARTMENTS LLC’s commitment to creating a vibrant and enriching community for its residents. Based in Kirkland, WA, BLOOM APARTMENTS specializes in property management and resident experience programs. They are known for their attention to detail, their commitment to customer service, and their willingness to go the extra mile to create a truly exceptional living experience. “We’re always looking for new ways to improve the lives of our residents,” says Chen. “We believe that a home is more than just a place to live – it’s a place to build community, pursue your passions, and thrive. And we think Airfix model kits are a pretty cool way to do just that.” Contact: Sarah Chen Community Engagement Manager BLOOM APARTMENTS LLC 803 Kirkland Ave Ste 100, Kirkland, WA, 98033-6308 541-237-8983 [website/email - omitted for brevity]