IHOP RESTAURANTS LLC

IHOP Revamps Breakfast Experience with "Factory Original" Components – A Return to Roots

PASADENA, CA – October 26, 2023 – IHOP RESTAURANTS LLC, the iconic breakfast destination, today announced a significant step in enhancing the quality and authenticity of its beloved menu – the implementation of “Factory Original” components across its over 1,750 restaurants nationwide. This isn’t just a tweak; it’s IHOP going back to basics, seriously upping their game when it comes to how breakfast is made. For over 60 years, IHOP has been a go-to spot for families and breakfast lovers. You know, that place where you always feel comfortable, where the pancakes are fluffy, and the coffee keeps flowing. But IHOP isn’t resting on its laurels. They've realized that while they’re famous for certain things, they can always be better. That’s where “Factory Original” comes in. So, what is “Factory Original”? Basically, IHOP has gone back to the source – sourcing higher-quality, more authentic ingredients, and focusing on the original recipes that made them famous. This isn’t some fancy, complicated makeover. It’s about getting the fundamentals right. Think of it like this: if you’re building something great, you need a solid foundation. That foundation, for IHOP, is the quality of their ingredients. “We’ve been listening to our guests,” said a spokesperson for IHOP RESTAURANTS LLC, headquartered at 10 W Walnut St, 5th Floor, Pasadena, CA, 91103-3633. “They love IHOP. They have memories here. But we also heard they wanted even better quality, a more genuine breakfast experience. ‘Factory Original’ is our answer. We're focusing on the core ingredients – the stuff that really matters – to deliver a breakfast that truly lives up to the IHOP name.” What's Changed – And What It Means for Your Breakfast The "Factory Original" initiative isn’t a single change; it’s a series of improvements across several key components. IHOP hasn't been shy about investing to make these changes happen. Here’s a breakdown of what you can expect: Pancakes – Back to the Original Recipe: You know those fluffy IHOP pancakes? They're getting even fluffier. IHOP has tweaked the recipe to more closely mirror the original formulation from decades ago. This means a lighter, airier texture and a slightly sweeter flavor. They’re using a specific blend of flours and a slightly higher ratio of leavening agents – it's subtle, but you’ll taste the difference. Forget those dense, rubbery pancakes – these are the real deal. Eggs – From Farm to Table (Almost): IHOP is now sourcing eggs from suppliers committed to higher animal welfare standards. That means hens with more space, better nutrition, and a generally more comfortable life. While not fully farm-fresh in the traditional sense (that would be impossible on this scale!), the quality of the eggs is significantly improved. You'll notice a richer yolk color and a more robust flavor. Plus, you can feel good about where your breakfast is coming from. Sausage – A Flavor Boost: The sausage served at IHOP is getting a major upgrade. IHOP is now using a higher-quality pork blend with a unique spice profile. It's not just about more flavor; it's about better flavor. They’ve worked with seasoned meat processors to create a sausage that’s both savory and slightly sweet, perfectly complementing those fluffy pancakes. It's a real game-changer. Bacon – Crispier, Smoker: Let’s be honest – bacon is essential to any good breakfast. IHOP has switched to a thicker-cut bacon and adjusted the cooking process to achieve maximum crispiness. It’s no longer just cooked; it’s rendered to perfection. The result? A crispy, smoky, utterly irresistible strip of bacon that will make your morning. Syrup – Real Maple Flavor: IHOP isn't just switching to a different syrup; they're refining the flavor of their syrup. While still a corn syrup-based blend (let’s be real, using 100% maple syrup for every pancake would bankrupt them!), IHOP has significantly increased the amount of natural maple flavoring. It’s a richer, more authentic maple flavor that will make you swear they’re using the real stuff. Coffee – A Smoother Brew: IHOP is partnering with a new coffee roaster to deliver a smoother, more flavorful cup of joe. The beans are carefully selected and roasted to perfection, resulting in a coffee that's both bold and balanced. They’ve also invested in new brewing equipment to ensure consistent quality. Why Now? IHOP’s Commitment to Quality The timing of the “Factory Original” rollout is no accident. IHOP has been closely monitoring consumer trends and listening to feedback from its loyal customers. The demand for higher-quality ingredients and more authentic food experiences is growing, and IHOP is responding. “We understand that people have more choices than ever before when it comes to breakfast,” said the IHOP spokesperson. “We want to make sure that IHOP remains the destination of choice for families and breakfast lovers. ‘Factory Original’ is our way of saying, ‘We’re committed to quality. We’re committed to authenticity. And we’re committed to delivering the best breakfast experience possible.’” IHOP isn't just rolling out these changes and hoping for the best. They're actively gathering feedback from customers through in-restaurant surveys, social media monitoring, and online reviews. They’re committed to continuous improvement and will continue to refine their menu and processes based on customer input. The “Factory Original” initiative is a bold move for IHOP, but it’s one that they believe will pay off in the long run. By focusing on the fundamentals and delivering a more authentic breakfast experience, IHOP is positioning itself for continued success in a competitive market. For contact, IHOP RESTAURANTS LLC can be reached at 913-917-3382. So next time you’re craving pancakes, head to your local IHOP and experience the difference “Factory Original” can make. You might just rediscover your love for breakfast.

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